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PatitucciPhoto is the unique combination of Dan and Janine Patitucci’s vision as professional photographers and mountain-sport athletes producing content for the global outdoor industry.
Based in the Swiss Alps, Dan and Janine have access to some of the world’s most beautiful mountain locations. As real athletes, each has a thorough understanding, high level of technical skill and passionate enthusiasm for the subjects they photograph.
In 2016, the couple created ALPSinsight, a site dedicated to communicating the Alps’ mountain-sport lifestyle through inspiring experiences, photography, stories and tips.
“Shoot real runners while on real runs. The difference between real and set up just for the shot usually shows. People tune into real.”
Color is critical, in order to separate the runners from the landscape.
While on real runs, I watch people move through the landscape and try to identify what catches my eye. Sometimes it’s beauty, or grit, or emotion, or conceptual. But if it resonates with me and I can make an image, it’ll probably be something other runners will appreciate.
Be ready to shoot at all times. Your camera needs to be something easy to access and never a pain to get to. You need to want to shoot. I switched to the Sony a6500 and RX100s for running and it revolutionized my running work. Light, simple and great quality.